ARC Labs
Free
ARC Journey Scanner
Paste a URL. See where the purchase path stalls.
Scan a public marketing, product, or checkout page and get an evidence-backed audit of the buying path: missing prices, account walls, sales-only CTAs, thin SPA checkouts, and competing asks. Every finding quotes what was on the page. Free, no account, nothing stored.
Purchase path · shop.example.com
- Path typeAccount-gated
- Guest checkoutNot offered
- Price on page$49/mo quoted
- Cart / checkoutCheckout reached
- Overall gradeC+
What it does
- Free on the site — no account, no email gate
- URL crawl of the public buy path, plus a describe-a-journey option
- Findings cite the actual copy, CTAs, prices, and form fields on the pages
- Purchase-path classification: self-serve, account-gated, sales-only, or unclear
- Priority actions with owner lanes for CMO, product, engineering, and sales
- Markdown / JSON export. Nothing is stored
How it works
- 1Paste a public site URL (home, pricing, product, or checkout). Optional notes about what you already know.
- 2We fetch that page and a few same-origin funnel pages (pricing, cart, checkout). No login, no form submit, no payment.
- 3Deterministic rules quote the CTAs, prices, and fields they found. A model never invents a score.
- 4You get a graded report with owner lanes (Marketing, Product, Engineering, Sales) you can hand to the team.
Who it’s for
CMOs, product, marketing, and engineering leads who need a specific, citable read on where buyers stall — not a generic conversion checklist.
What’s next
- Journey rule pack + current/future map — shipped
- URL purchase-path crawl + org actions — shipped
- Human review of the golden suite
- Optional model narrative (phrasing only)
Need a human to read this report?
The report is the start. Studio turns findings into a plan with owners. Thirty minutes to see if that's worth it.